+ SELECTED PROJECT 4/07 | Co-Founder & Designer, Barcelona @ 2013
IUBUD — Designing a brand for thousands of people. Customizable wooden cases for all Apple devices.
Around 2012 Apple went from a cool indie brand to a totally mainstream brand. During that year, the iPhone 4 and Macbook PRO became totally a global trend. Everyone had either one.
So we took advantage of that and we created iUBUD, a customizable wooden case brand for all Apple devices.
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THE LOGO
FINE-TUNING THE FONT DESIGN
IMAGES COLLECTIONS - ECOMMERCE
People could either choose a design from our collections or send us over their design so to have a unique custom-made wooden case.
This is how IUBUD thought that could make every single iPhone unique. It turned out that not only people wanted their personalised cases, also brands wanted them. And in big amounts.
RANDOM DESIGNS
PAINTING A CUSTOM-MADE MACBOOK CASE
FINAL PRODUCT
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+20.000 items sold in one year, IUBUD was introduced to retailers and with Timberland, IUBUD went to the Fashion Week in Berlin 2014 (Bread&Butter).
PACKAGING
TIMBERLAND x IUBUD AT THE BREAD&BUTTER 2013 IN BERLIN
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Crafted with love in Barcelona (2013-2015)